An 'end-game' for sugar sweetened beverages?

Academic Article


  • OBJECTIVE: The epidemic of unhealthy weight is now in its third decade. The multitude of initiatives designed to address this issue (globally) have predominantly been ineffective as the prevalence of unhealthy weight has continued to rise. Public health professionals have proposed an 'endgame' for tobacco smoking in New Zealand by 2025, which has received widespread support. Similarly, here, to control the prevalence of unhealthy weight, we consider whether a similar approach to tobacco is justified to restrict the intake of sweetened beverages.
  • Published In

    Pubmed Id

  • 24771468
  • Author List

  • Sundborn G; Merriman TR; Thornley S; Metcalf P; Jackson R
  • Start Page

  • 22
  • End Page

  • 30
  • Volume

  • 20
  • Issue

  • 1