Journal of Relationship Marketing

Journal

Overview
Identity

Publication Venue For

The Benefits of Sales Force Automation (SFA): An Empirical Examination of SFA Usage on Relationship Quality and Performance. 12:223-242. 2013

Stakeholder relationship management in multi-sector innovations. 8:196-217. 2009

Stakeholder Relationship Management in Multi-Sector Innovations. 8:196-217. 2009

Marketers and Internal Customer Relationships: The Impact of Internal Customer Mindset on Job Outcomes. 3:89-106. 2004

A Theory and Model of Business Alliance Success. 1:17-35. 2002

International Standard Serial Number (issn)

1533-2667

Electronic International Standard Serial Number (eissn)

1533-2675